Who is the strategic consumer?
Only 20 % of consumers generate 80 % of revenues, margins and profits in all industries! Do you know the 20 % in your industry and where to find them? It is unnecessary and expensive to address all of the consumers when most of them will not be profitable anyway. Profit Booster helps you find and describe the consumers driving your industry. Enabling you to allocate your marketing resources efficiently.
Products
1. STRATEGIC CLIENT
2. CLIENT PATH
3. DECISION MAKER
4. SOCIAL INSIDER